The In Vitro Diagnostics Market

Sponsored by: GlobalData

Focused on:

    Date: 20 November


    Time: 3PM London/10AM New York

    A Closer Look at Current Trends and Future Market Dynamics

    In vitro diagnostic (IVD) tests play a pivotal role in healthcare, both in diagnosing disease and guiding therapies. Increasingly aging populations are exacerbating public health problems, increasing expenditure and limiting treatment availability, driving a need for swift and accurate diagnosis. Rising incidence of chronic diseases such as diabetes is further driving growth in the IVD market, while increasing strain on healthcare systems.

    GlobalData IVD market data – part of our Medical Intelligence Center platform – delivers granular IVD market data and analysis built with stakeholder surveys, demanding and supply side primary research and secondary research, covering 39 countries. The interactive forecast model and deliverables provides quantitative insight on market size trends, providing market value, market size, average selling prices, market share and distribution channel share, at a country level. For each parameter, assumptions and methodology are clearly outlined and fully sourced. Our visualisation tool on the platform offers a one stop shop for analysis of the IVD data, which provides market insight that can be directly translated to tactical marketing strategies.

    In this webinar, GlobalData’s Analyst covering In Vitro Diagnostics, Nadia McLurcan, will share insights pulled from GlobalData’s Market Models: In Vitro Diagnostics, 39 countries, 2005-2024. Nadia will outline and review the current adoption trends, discuss unmet needs and opportunities, present a comprehensive analysis of market dynamics and competitive landscape globally. Dr. Andrew S. Thompson, GlobalData's director covering medical devices research and analysis, will moderate a Q&A session following the presentation.

    Presented by

    Nadia McLurcan,

    Medical Devices Analyst

    Nadia McLurcanis a Research Analyst covering medical devices at GlobalData Healthcare, specialising in diagnostic devices. Before joining GlobalData Nadia worked as a healthcare consultant, working with NHS clients to improve operational efficiency within emergency care. Her prior work has developed a detailed understanding of the practical use of medical devices and challenges faced by medical professionals. Nadia received her Bachelor’s degree in Natural Sciences from Cambridge University, during which she worked with a start-up in vitro diagnostic company with a novel technique for cancer detection, analyzing the market to find business opportunities, unmet needs and develop a strategy for market entry.

    Atif Nawaz,

    Medical Devices Analyst

    Atif has been a part of the GlobalData analyst team since March 2017. Within GlobalData Atif has experience with the Wound Care and In Vitro Diagnostics markets working on market assessment and forecast, including market models and reports. His academic experience includes quantitative and qualitative research methods, health information management and public health.
    Prior to joining GlobalData, Atif worked as an Analyst and Medical Coordinator at ConMed Canada and developed an expertise in orthopedics and general surgery while working on ad-hoc projects and liaising with the sales team. Some of the initiatives he was involved with were medical education protocol and product development specifically orthopedic kits.

    Key Learning Objectives

    • Learn how GlobalData expects the IVD market landscape in the 39 countries to change over the 2017–2024 forecast period.
    • Gain insight on the unmet needs and adoption trends of different IVD devices.
    • Identify the market categories and segments that present maximum opportunities for consolidations, investments and strategic partnerships.
    • Develop business strategies by understanding the trends shaping and driving the global IVD market.


    • Managers/Senior Managers/Associate Directors/Directors of Market Research
    • Business Insights
    • Market Intelligence
    • Strategic Insights
    • Forecasting
    • Pipeline Management
    • Competitive Strategy
    • Customer Insights
    • Heads of Research and Development
    • Heads of Product
    • Planning and Marketing
    • Brand Managers