Learn the key differences between the various digital printing technologies and how the HP true water-based inks technology enables robust and trusted food-safe printing
Packaging presents a compelling prospect for companies at all stages of the print supply chain, and usage of print in packaging is not informative only anymore, but is becoming graphically rich and a key marketing tool for brands.
This is even more evident when digital technology comes into play, due to its just-in-time nature and versioning or even personalization capabilities that allows focused and targeted marketing campaigns.
One of the best potential synergies of products packaging and digital printing lie with food packaging, due to the short lifespan of food items that dictate fast turnaround of products.
Food packaging represents the majority of the packaging market and (according to recent Smithers-Pira information) is valued at $221 billion globally in 2017 - 58.4% of total world value and 66% of total output volume. One of its highest value segments is corrugated packaging, where the leading industry trend in this market is the penetration of digital printing systems.
However, not all the new digital printing technologies are marketed as being suitable for food packaging applications, and even products with some degree of food packaging compliance claims may face limitations in demanding applications such as paper-based primary packaging with no additional barriers.
• Do you want to learn the key differences between the various digital printing technologies for corrugated applications?
• Do you want to be confident your digitally printed packaging items meet the required food safety regulations and standards?
• Do you want to learn more how the HP true water-based inks technology enable robust and trusted food-safe printing and meet the most stringent requirements?
Agenda:
• Kick-off on the trends and value of digital print - David J. Murphy, WW Director of Marketing & Bus Dev, HP PageWide Industrial (10 minutes)
• Food-safe digital printing in corrugated packaging - Dr. Nils Miller, HP ink R&D environmental technology senior scientist (30-35 minutes)
• Q&A (15 minutes)
Presented by
Dr. Nils Miller,
HP Ink R&D Environmental Technology Senior Scientist
Nils is a technical interface between HP’s inkjet Supplies (Ink, Media, Printhead) Research & Product Stewardship organizations, and a technology spokesperson for HP. Responsibilities include developing and communicating HP’s environmental innovation strategy across various platforms in HP’s Graphics Solutions Business (GSB), as well as building and managing relationships with industry partners, tradegroups, standards organizations, independent research labs, and ecolabel/regulatory agencies. Responsibilities include technical leadership of inkjet-printed food packaging compliance.
Nils' academic background includes a B.S. degree in Chemical Engineering from Oregon State University, Corvallis, and a Ph.D. in Chemical Engineering from University of Washington, Seattle with a focus on Colloid & Surface Science including Physical Chemistry research at University of Sydney, Sydney Australia. He began his career with HP in 1993.
David J. Murphy,
WW Director of Marketing & Bus Dev, HP PageWide Industrial
David and his team drive the division's global marketing strategy, product marketing, and business development. He works intimately with HP’s customers in commercial print, mail, publishing, and packaging sectors, helping them transform their business models, accelerate growth, and maximize value through digital print.
In his 20-plus-year tenure in the production print community, David has held multi-national leadership roles in marketing, sales, and business development. He is an advocate for digital production print and the graphic arts industry, having served in numerous print associations, conferences, and boards of directors.