New Waxy Potato Starch Solutions for Snack Products

Sponsored by: Emsland Group

Focused on:

  • Snack Products

Date: 16 December


Time: 3PM London/10AM New York

Emsland Group’s EMWAXY® is based on high amylopectin potatoes, containing more than 99% amylopectin.

Being specialized in the production, application and supply of vegetable ingredients, the Emsland Group is able to promote constant growth and demand for healthy and genuine ingredients. In close cooperation with their partners, the Emsland Group has now developed high amylopectin potatoes EMWAXY® product range.
EMWAXY® is a natural potato variety being cultivated through traditional, non-GMO breeding techniques. EMWAXY® is a new amylopectin potato starch giving unique performance in the final products of our customers. It can provide new and appealing innovative textures. This opens the door to a completely new range of great snack products in the market place.

In snack applications the use of EMWAXY® has next features:
• Homogeneous process ability, high continuous throughput and easy in use
• High controlled expansion, which positively reduces the bulk density of final product
• Broad textures spectrum, from crunchy hard to crispy soft delicate solutions
EMWAXY® is high valuable with a lot of benefits in snack applications and offers a good start to create new innovative appealing products.

These unique characteristics of EMWAXY® serves todays trends e.g. easy handling, natural, cost in use, non-GMO, kosher & halal, non-allergenic as well as clean label opportunities.

Presented by

Martina Herrmann,

Technical Support Sales Food

Martina Herrmann has 40 years of working experiences within the starch, flakes and granules section. She starts her career with an apprenticeship as chemical laboratory assistant at Emsland Group and was appointed to Head of the Research and Development Department for section food in 2006. Since 2019 she has switched to technical sales support and is responsible for the Snack division, acting as the new contact for customers in regards to any technical questions/support.

Vincent Melenhorst,

Area Sales Manager

Vincent Melenhorst has more than 25 years of experience in the food industry.
He started his professional career as bakery specialist and product developer at Friesland Campina; in 2003 he switched to Avebe and was appointed as Market Development Manager for bakery and snacks.
In 2019 he joined the Emsland Group as Sales Manager for Western Europa and Project leader for high amylopectin potato derivatives.

Key Learning Objectives

  • Formulation example in sheeted baked & fried snacks
  • Features and Benefits of EMWAXY® in nut coatings
  • EMWAXY® Results in snack pellet application
  • Emsland Group as one stop shopping opportunity for snack ingredients


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