Assessing the size of revenue from paying over-the-top (OTT) customers through 2019
In the past three to four years, OTT video has become a truly global phenomenon. The demand for video content in multiple formats (SD and HD), in multiple modes (VoD, linear and time-shift) and on multiple devices (multiscreen) has rapidly increased across all markets. In many emerging markets, however, the extended availability of free illegal content and the reliance of legal services on advertising as their sole source of revenue are posing a major challenge to the viability of OTT business models.
This webinar will explore the opportunity for all providers, pure-play OTTs and pay-TV operators alike, to drive the monetization of paid OTT video in emerging markets across Latin America, Africa and the Middle East, Central and Eastern Europe and Asia Pacific. The webinar will highlight the key growth drivers for Subscription Video on Demand (SVoD) and Transactional Video on Demand (TVoD) in emerging markets, with the objective to inform the strategy of existing providers as they seek to extract value from online video consumers. It will also identify key opportunities for potential new entrants to address the demand for relevant, premium content.
The webinar ‘OTT Video Opportunity in Emerging Markets’ will offer a unique insight into OTT video market landscapes and prospects across key countries including Brazil, China, Mexico, Russia and South Africa.
Presented by
Daniele Tricarico,
Senior Analyst, Strategy and Innovation Practice
Daniele is part of Pyramid's strategy and innovation team, where he does research on operator strategies, business transformation and business models for digital services and applications. His focus area is the convergence of media and broadband as well as over-the-top (OTT) services. He brings to the role extensive experience in emerging markets, having covered as an analyst the Latin America telecom industry for four years. Daniele holds an MSc in new media and information systems from the London School of Economics and an MA from the University of Bologna.