Achieve Timely and Consistent Color in Packaging

Sponsored by: X-Rite Pantone

Focused on:

  • Packaging
  • Color
  • Design
  • Packaging Converters

Date: 28 March


Time: 3PM London/10AM New York

A Fundamental Guide to Color Process Control

Packaging converters are constantly challenged to improve processes and efficiencies in the face of unrelenting pressure to compress manufacturing time. Many of these improvements are introduced incrementally to minimize disruption. This incremental approach means it is more important that ever to choose the technology platform best positioned to grow with their operations. Consumer purchasing trends further compounds the pressure on packaging converters as brands look to them not only for improved execution, but also for innovation.

When your customers demand for faster production times and tighter brand consistency requirements, how do you get to work smarter to deliver better capacity and stay one step ahead of your clients and competition?

While many packaging converters have developed their own methods to accomplish this, there may be time and efficiency leakage that limits capacity or growth. During this webinar, you will learn about the importance of assessing and implementing an operation's color management model that will help you to identify areas of improvement in production and deliverables for brands in a cost-efficient way.

Learn how to transition legacy color standards libraries establish and the benefits of doing so. Raise the bar to meet the demands of compressed turnaround and improved brand consistency with an incremental approach.

You may be surprised to learn that small changes can have big impact on customer satisfaction when it comes to color. Tune in to find out what those small steps are and why the impact is so big.

Register today.

Presented by

Mark Gundlach,

Solutions Architect

Mark Gundlach is an X-Rite PANTONE Solution Architect. He brings over 24 years of experience working to the field of color. Mark applies his expertise in color reproduction across a variety of applications in the graphic arts, packaging, printing and inks.

He has experience working with a diverse client base of converters and ink companies, like Siegwerk, Sonoco, CCL and Disc Graphics, on color management, prepress production, pressroom process control, and digital workflow best practices.

Mark is a certified IDEAlliance G7 Process Control Expert and has helped hundreds of companies take control of their workflows. He has participated in the creation and authoring of the Pantone ECG Book and the Pantone Certified Printer Program.

Cindy Cooperman,

Global Director of Sales for Packaging & Brand

Cindy leads X-Rite Pantone's Global Brand Sales team. They are focused on delivering value to the packaging supply chain to include brand owners, designers, premedia partners, packaging converters and ink companies in the area of color and print quality.

She brings together companies, people and ideas to help the relevant players in the packaging industry adopt new technologies in practical and profitable ways.

Cooperman joined X-Rite in 2012 from the Eastman Kodak Company, and previously Creo Products, where she held a several positions in the Packaging and Strategic Accounts segments of the Graphic Communications Group.

Key Learning Objectives

  • Understand your current operations through a color management model and start its implementation on your own environment
  • Determine the areas where you can enhance productivity and capacity for faster turn-around, higher quality and more cost-efficient processes
  • Get the best insights on color solutions, industry standards, and best practices that have been developed to save you time and money
  • See how other companies successfully implemented our technology to improve their deliverables and get more jobs for satisfied brand customers


  • Print Manager/Director
  • Quality Manager/Director
  • Production Manager/Director
  • Operations Manager/Director
  • Head/Director of Manufacturing