E-commerce is the new normal – Time for some Paper Myth Busting

Sponsored by: Mondi Group

Focused on:

  • E Commerce

Date: 27 May


Time: 2PM London/ 3PM Vienna

Do you work in eCommerce, and are you having second thoughts about using paper packaging?

Then this webinar is for you. Revenues for companies in eCommerce are growing as you read this text. If you are in one of these companies, you know that in order to grow fast as and stay on top, you need a good foundation and the right supporting materials. One of these supporting elements is the packaging used for shipping. Packaging can have an impact throughout the whole supply chain and affect the Total Cost of Ownership, so why not use packaging that will actually help you and your business?

In this webinar, we will take one step back and talk about the raw material that makes smart packaging a reality – the paper. We will also look into some insights we have gathered from our consumer study around eCommerce over the last two years and how Covid-19 has changed consumer behaviour.
If you have any doubts if and what kind of paper should be used for eCommerce, and how consumers are behaving, then join us in the webinar to hear more.

Don’t forget, there is no eCommerce without packaging!

Read more about our Let's Paper The World webinar series Here

Presented by

Susan Brunner,

Senior Sustainability Positioning Manager, Mondi

Susan is currently Senior Sustainability Positioning Manager for Mondi Group. Her focus is on the strategic positioning, reporting and communication of Mondi’s sustainability performance as a leading packaging and paper company, looking holistically at Mondi’s entire portfolio from fibre-based solutions to plastic. Her expertise ranges from sustainability reporting to certifications and ecolabels to communications and branding, as well as category management in a B2B environment.

Sophie Karmasin,

Owner and Managing Director, Karmasin Research&Identity

Born in Vienna, studied business administration and psychology, since 2018 owner and managing director of the company Karmasin Research&Identity specialized in market and opinion research and consulting. Since 2018 board member of the Credit Protection Association of 1870, in the management team of Insight Austria, the Competence Center for Behavioural Economics at the Institute for Advanced Studies, was federal minister for families & youth, (independent ) between 2013 and 2017.

Elisabeth Schwaiger,

R&D and IP Director Kraft Paper, Mondi

Elisabeth has been with Mondi since 2007 in various R&D positions where she gathered extensive scientific and practical expertise in an industrial setting. After being responsible for the research & development in Frantschach, Austria since 2012, she is now the R&D and IP Director for Mondi’s Kraft Paper segment. She has published several works including a review of the practicalities and limitations of measuring techniques for paper properties affecting flexographic printability.

Key Learning Objectives

  • Myth #1: Paper has really high C02 emissions
  • Myth #2: More paper means more forests will disappear.
  • Myth #3: Paper is weak and breaks easily
  • Consumer insights around eCommerce and sustainable packaging.


  • Head of Packaging
  • Head of Supply Chain
  • Head of Logistics
  • Head of Purchase
  • Head of Procurement
  • Supply Chain Manager
  • Sustainability Manager
  • CSR Manager
  • Logistics Manager
  • Packaging Manager
  • Purchase Manager
  • Sales Manager
  • Category Manager
  • Brand owners
  • Procurement Manager